Now out there at choose native Kroger shops, a mouth-watering, carbon-reduced hen making a optimistic impression on our planet
BEDMINSTER, NJ, July 25, 2022 /PRNewswire/ — Immediately, a revolutionary climate-forward meals firm, Do Good Mealshas formally launched Do Good Rooster in Kroger shops all through the Dallas-Fort Price areas. The corporate is on a mission to alter the world with merchandise that allow individuals to “Do Good” with on a regular basis purchases. Its first introduction, Do Good Rooster, is a straightforward, tasty, good for plate and planet possibility that helps battle meals waste and fight local weather change.
Meals Waste is the Quantity One Materials in America’s Landfills
Every year, about 40% of wholesome grocery meals will get tossed into landfills and releases methane, a greenhouse fuel that accelerates local weather change and is 25 instances stronger than carbon dioxide.
To assist preserve wholesome meals from going to waste, Do Good Meals has partnered with grocers for a wise, impactful answer to guard the planet.
How Can Rooster Save the World?
Do Good Meals created a closed-loop system to upcycle surplus grocery meals to assist preserve this wholesome meals from going to waste. This upcycling course of follows the EPA meals hierarchy tips, which states that after donating meals to individuals, the following greatest use of meals waste is to show it into an animal feed. Through the use of a mixture of fruits, meats, greens and bakery, Do Good Meals creates a nutritious hen feed that mimics a hen’s pure eating regimen. The top quality, carbon-reduced hen is then made out there for buy in lots of those self same shops, closing the loop and serving to fight meals waste. Every scrumptious Do Good Rooster saves roughly 4 kilos of surplus groceries from being thrown away, thus stopping the discharge of roughly three kilos of greenhouse gases.
“As a local weather ahead model, we wished to companion with a grocery retailer that shared our imaginative and prescient and will assist us convey our product to the precise viewers whereas being a part of the answer to battle meals waste and fight local weather change,” mentioned Justin Kamine, co-CEO and co-Founding father of Do Good Meals. “Kroger’s sustainability initiative is completely consistent with our mission as a Firm, and with this partnership, Kroger is demonstrating its dedication to creating an impression on our planet proper now.”
The Kroger Co., America’s largest grocery retailer, advances optimistic change of their firm and communities in ways in which assist shield individuals and the planet. By Kroger’s Zero Starvation, Zero Waste social and environmental impression plan, the corporate is dedicated to serving to create communities freed from starvation and waste and Do Good Meals is the latest companion to assist obtain this objective.
“Kroger is dedicated to serving to create a extra environment friendly, charitable and equitable meals system – a mission aligned with Do Good Meals’s core values,” mentioned Keith Shoemaker, president of Kroger Dallas Division. “As a retailer, providing Do Good Rooster on our cabinets offers shoppers with a easy, actionable and climate-forward answer, advancing our shared objective to do higher for the planet.”
Not Solely Good for Planet, Good for Plate Too
Do Good Meals has additionally teamed up with Dallas native, two-time James Beard finalist, chef and founding father of Roots Rooster Shak and Roots Southern Desk, Tiffany Derryto encourage house cooks with a straightforward, climate-friendly recipe utilizing Do Good Rooster, apple cider, tarragon and chive sauce served over pearl cous cous.
“As a chef and somebody who’s a fierce advocate for sustainable and wholesome meals practices, I’m honored to companion with Do Good Meals to encourage everybody to create scrumptious, and eco-friendly, recipes and make extra sustainable selections of their on a regular basis lives, ” mentioned Tiffany Derry.
Do Good Rooster brings 100% pure, high-quality style with no antibiotics, hormones, or steroids. The cage-free chickens are raised and harvested within the US and out there in a wide range of cuts that may be grilled, baked, pan-fried and loved. Do Good packaging is constructed from rPET, which is constructed from recycled PET containers. Collectively, everybody can battle local weather change from the kitchen.
Be a part of the Mission, Do Some Good
For these within the Dallas space who give a cluck about meals waste, Do Good Rooster will be discovered within the poultry part at choose Kroger shops throughout the area. To discover a retailer, go to DoGoodChicken.com and to be taught extra, observe @dogoodchicken on Fb, Instagram and YouTube.
About Do Good Meals:
Do Good Meals is a revolutionary climate-forward firm. Our carbon-reduced meals merchandise give shoppers a scrumptious approach to battle meals waste and fight local weather change from their kitchen. Based by the Kamine household, Do Good Meals has created a closed-loop system with state-of-the-art infrastructure designed to upcycle surplus grocery meals (after neighborhood donations happen) into nutritious animal feed. Do Good Meals first product, Do Good Rooster, is raised utilizing this wholesome feed, will be bought domestically giving shoppers a possibility to make a direct environmental impression and Do Good…for Plate & Planet.™
SOURCE Do Good Meals